Yellowday Case Study ui ux

The Challenge

In 2015 Piraeus Bank launched an extensive offers and promotion coupon program. We were asked to design and develop the programs web site. The main objective was to give users a quick overview of active offers and promos in an easy to use dashboard for desktop and mobile devices.

Yellowday Case Study ux design Yellowday Case Study digital transformation

UX & Design

We designed an easy to use dashboard of offers. Geographical and thematic filters were added to give users control of offers and promos. User accounts feature dashboards of active, future and claimed offers and coupons. The web site also features a set of screens and calculators explaining ways in which coupons can be retrieved or topped up by charging debit and credit cards. The calculator also shows the benefit in “yellows”, the bank’s loyalty program point system.

Development

The web site was developed entirely n Sitecore content management platform. Our development team researched, advised and executed user flows and profile dashboards and mechanisms throughout the web site.